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Event Details
As part of our Visionary Sessions series, Northwest Vision & Media present:
Building an Audience and a Creative Career in the Digital Age
with Scott Kirsner
Where? - FACT, Liverpool
When? - Wednesday 27th January 2010
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If you are new to the creative industry or a freelance filmmaker,
musician, visual artist, games designer, radio or TV writer etc...
...this session is a MUST for you!
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Join author and CinemaTech editor Scott Kirsner for an interactive
and intensive workshop on how creative artists can cultivate big audiences
and earn a solid return from their work.
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Morning Session
Fans, Friends & Followers with Scott Kirsner
10am till 2pm (finishing with lunch)
Based on the 2009 book Fans, Friends & Followers,
Scott's workshop will avoid jargon and, assuming a reasonable level of familiarity with the internet, will focus on how you can:
- Start building an audience as soon as you commit to your project
- Use social media tools to get the audience engaged, involved, and supporting your work
- Choose the communication channels that work best for you
- Use your time effectively
- Reach potential audience members in partnership with already-established sites, blogs, podcasts, e-mail lists, and video series
- Understand the four kinds of fans
- Build, manage, and geotag your audience database
- Create a range of merchandise, physical and digital, for fans to buy
- Turn people interested in your work into fans who support you economically, from one project to the next.
Expect to be inspired and challenged, but also armed with practical tips.
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| Afternoon Workshop (Optional)
Plan of Action
2pm till 4pm
Scott has agreed to stay around for this extra session and will be joined by one of North West Vision and Media’s team of trained Media Development Professionals; Krishna Stott, Director, Producer and Writer of Interactive Media.
Together they will facilitate a 2hour practical session to enable the ‘conversion’ of the morning’s ‘tips’ into a personal action plan.
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This is an opportunity not to be missed. Register today for your free place!
These activities are funded by the Skillset TV Freelance Fund and the Digital and Media Skills Programme, delivered by Northwest Vision and Media in partnership with Skillset, and supported by the North West Development Agency.
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Where
FACT
88 Wood Street
L1 4DQ Liverpool
United Kingdom
Hosted By
Northwest Vision and Media
Northwest Vision and Media works on behalf of the creative and digital industries in the Northwest to grow a world-class creative and digital economy within the region. We provide strategic leadership, help to build businesses, develop skills and talent, encourage and invest in production and inspire audiences. Find out more at www.visionandmedia.co.uk
